No Soul
Hand in Glove
We make up things all the time by putting meaning and value where there’s nothing. And we do this for different purposes: Religious, emotional deprivation, to keep standing even in harsh reality or just for pure cynical greed.
Maybe one of the most famous religious relics is the Holy Lance, the Spear of Destiny. That’s the weapon that technically killed Jesus Christ.
Napoleon wanted it; Hitler considered it the ultimate Wunderwaffe.
The interesting thing is that it really exists. Yes, there are many actually. You can go to Rome’s St. Peter Basilica or to Vienna's Hofburg Palace.
You pick it.
This intro raises a question: Do things have “soul”? An object is more than an object? Marx called this commodity fetishism. Objects are perceived as having a "brain" and “ideas,” effectively stealing the cognitive and creative attributes of the worker.
The car is sexy. The table is elegant.
It’s us imprinting soul into bullshit.
The current stage is that an object gives a sense of belonging. You are part of a community; you have peers and you share the privilege of having it.
The marketing department’s dream.
Final thought on that:
Johnny Marr, The Smiths‘ guitarist, has a book where he talks about some of his guitars and how they inspired him to find a certain sound, that magical chord progression, unlocking what was before unseen. Some of these guitars are for sale in an auction happening next September.
One can buy it.
Of course, they are overpriced being Johnny “fucking” Marr’s guitars, but don’t be fooled.
His soul was not transmuted to a piece of wood and wires.
That’s what you gonna get.
That’s all money can buy.
Beautiful photos!
Beautiful